Instant Trust Package

The Instant Trust Package is designed to help create the best possible first impression when reaching out to a new lead.

This package should be mailed to or dropped off to the seller with your book prior to making the first phone call. Sending this package ensures all future phone calls are no longer cold-calls but rather warm-calls

You don’t have to add all of these marketing pieces. Modify the documents to match what you do and the way you do business.

**NOTE**

The downloadable templates below will require you to be SIGNED INTO a free Canva.com account. Be sure to watch the tutorial videos in each of the following sections for instructions on how to customize each template.

If you are new to Canva, please watch the following video to see how to create a free account and set it up for success.

Cover Letter

The cover letter introduces you and explains why you’re sending the book. Linked below are three variations of our General Sellers cover letter. To view more niche specific cover letter options go to the Cover Letters Template Page.

Click the desired image to access the customizable Canva Template.

Watch the video below for customization tips.

Customization Checklist:

  • Edit recipient Name
  • (Optional) Edit the home prices in paragraph two to better match your market
  • Include your phone number in the final paragraph
  • Edit sender name
  • (Optional) Include your headshot

Agent Comparison Chart

Use this chart to compare what you do to market a home versus what kind of service the average agent typically provides.

Click the desired image to access the customizable Canva Template.

Watch the video below for customization tips.

Customization Checklist:

  • Edit the contact information at the bottom of the page

Not interested in using the Canva Template?

Click here to download the customizable Word Document.

Marketing Plan

Use this chart to compare what you do to market a home versus what kind of service the average agent typically provides.

Click the desired image to access the customizable Canva Template.

Watch the video below for customization tips.

Customization Checklist:

  • Include your contact information on page 1
  • (Optional) Customize the cover letter on page 2
  • Add your name and headshot on page 2
  • Add your testimonials to page 14 and 15
  • Include your contact information on page 16

Not interested in using the Canva Template?

Click here to download the customizable Word Document.

Reference Letters

Add testimonials and references from customers and colleagues to this document.

Click the desired image to access the customizable Canva Template.

Watch the video below for customization tips.

Customization Checklist:

  • This is designed to be an example, add your testimonials that you have gathered

Not interested in using the Canva Template?

Click here to download the customizable Word Document.

Photo Brochure

This will prove that you are going to advertise the home better than other agents.

Click the desired image to access the customizable Canva Template.

Watch the video below for customization tips.

Customization Checklist:

  • Add your logo to the first and last page
  • Edit the About Me information on the last page
  • Include your contact information on the last page
  • (Optional) Swap out the placeholder photos for those of your own listings

Not interested in using the Canva Template?

Click here to download the customizable Word Document.

Other Templates

Let's go in-depth to make sure you are building processes that will continue to bring in listings.